Boston, MA 05/15/2014 (wallstreetpr) – Yesterday, May 14, 2014, Time Warner Cable Inc (NYSE:TWC) Business Class announced an innovative user loyalty program, named PerkZone™. Frankly speaking, the name itself is interesting enough to lure the customers. PerkZone™ is a program that can empower users with resources and tools to better operate their businesses. It is obvious that Time Warner is investing a lion’s share in its research department who are striving very hard in bringing in new updates to facilitate its customers.
PerkZone
The PerkZone program delivers a 2-part platform along with offers from leading businesses as well as an informational forum customized for small company owners. The “Discounts & Deals” platform offers special offers and discounts from the most important businesses like Lenovo, ZipCar, and Office Max.
Users are made available with a one-stop store to view the special offers varying from free trials to discounts. In addition, the customers can also check out the feedback about the products from other users, and as well propose an offer that they wish to see. On the top of that, Consumers can also access the offers and make the transactions directly from the companies taking part using the Perk Zone platform. Hence, it is manifested that Perk Zone will definitely be a market-leading product, thereby upgrading the company’s portfolio.
Small Business Leadership Council
Claire Tassin, of the Corporate Executive Board Small Business Leadership Council, mentioned that the council is aware of the fact that small business owners’ prime pain point is to compete with enterprise corporations. The competition is primarily in terms of purchasing power and resources. The business owners are always looking to each other in order to resolve their everyday challenges. It would, actually, give them the scope to tap a larger market by accessing the already proven keys, rather than reinvesting the similar solutions. Moreover, the discounts provided by the leading corporations give a competitive edge to the customers of small business.
CMO says
The senior vice president and CMO of Time Warner, Stephanie Anderson, clearly placed that PerkZone enlarge the advantages of being a business class clients ahead of telecommunication solutions. The product provides information to the businesses on how technology can aid their operations. Also, it enables customers to associate with each other while solving problems, besides providing access to lucrative deals from leading companies.
