Boston, MA 05/23/2014 (wallstreetpr) – Trulia Inc (NYSE:TRLA) announced about unprecedented consumer and agent activities, as it nears the Spring Season. Trulia reached a record 50 million visits in April 2014 – unique and unprecedented in TRLA’s history. There has also been substantial growth in frequency of visits that have clearly outweighed the growth in the numbers of visitors. This portrays that there are a number of highly engaged and interested audience who return to Trulia over and again, searching for homes.
Highest Visitors’ Count In April 2014
The incident visitors constitute home buyers or sellers. In April, TRLA registered a lead generation of 25 leads in a minute’s time. Counting on the hits, a number of agents and sellers are registering on TRLA’s social network, searching for prospective leads. In Q1-2014, agents subscribed to myriad services available on Trulia’s platform at a record high rate count –75 new subscriptions per day, estimating to over 7K additions solely during the first quarter, this year, far more than TRLA’s nearest competitor. The company ended the quarter with a whopping 67K subscriber!
Trulia Benefiting From Recent Acquisitions
Trulia Inc (NYSE:TRLA) counts on the recent buy – a blogging network called ActiveRain, for acquiring a fair share of the social media parlance and reaching out to thousands of interested real estate agents, home buyers and sellers across the U.S. Besides, in 2013, TRLA made another remarkable acquisition of Market Leader, Inc. These acquisitions have added to TRLA’s expose and social recognition, thereby adding to the emphatic SEO privileges and holistic traffic count of the portal. About 3 million blogs and over 250,000 agents’ details available on Active Rain is currently addressing to TRLA’s web domain, thus increasing the latter’s visit count and enhancing its brand exposure. The blog now has a different domain name of activerain.trulia.com.
Financial Gains And Losses
TRLA amassed revenues of $54.5 million solely in Q1-2014 and ended the quarter with cash reserves of $221 million and other cash like assets. Simultaneously, the company has posted enhanced revenue targets for the remaining quarters in 2014, between $250 and $253 million. However, the losses began to increase thereafter!
Despite resurging vehemently since May 15, 2014, it must be reckoned that Trulia Inc (NYSE:TRLA)’s share prices had dropped 11.6% last month; the company seems slowly to veer off a lackluster quarter of substantial losses!
