Boston, MA 09/15/2014 (wallstreetpr) – According to reports, The Coca-Cola Company (NYSE:KO) Latin America office, Coca-Cola FEMSA and local Coca-Cola bottlers Area Continental, BEPENSA have decided to form a team with Latin American Water Funds Partnership. The main objective of this partnership is to restore and protect watersheds in different areas such as Colombia, Ecuador, Costa Rica, Guatemala, the Dominican Republic, Panama and Venezuela.
Road Ahead:
The initiative taken by Coca-Cola group is termed as ‘Water for Future,’ which was initially presented in the previous week at World Water Week in Stockholm, Sweden. As per the information revealed by the company, Coca-Cola Company (NYSE:KO) will invest around $7.4 million USD in this program. Water is very important in order to ensure a sustainable future, KO understands this fact completely and that’s the reason it wants to lead from the front in the watersheds initiative.
One of the most important and major goals that KO has to fulfill as of now is to reach a water neutral footprint by year 2020. Ángela Zuluaga, Director of Communications and Public Affairs of KO Latin America said that the company would do everything possible to attain its objective. She further added that offering helping-hands for watersheds protection was one of the steps taken by the company to fulfill its long term objective. Coca-Cola Company (NYSE:KO) wants to support local communities in order to attain a sustainable future objective.
According to Greg Koch, Global Director of Water Stewardship, Coca-Cola Company (NYSE:KO) wants to give back the equal amount of safe and usable water that is used in finished beverages to local communities and nature by 2020. When reporters asked about the current progress, Koch said that the current progress was on track with 68% water used in the finished products of KO. He also ensured that the progress would continue in the future as well with the same pace and enthusiasm.