Wall Street PR

Starbucks Corporation (NASDAQ:SBUX) : The Shining Star

Boston, MA 06/20/2014 (wallstreetpr) – Starbucks Corporation (NASDAQ:SBUX) can be called as the shining star of the industry. It prospects to move ahead looks good despite the soft US sales. The analysts are quite positive on the stock. The most encouraging upgrade came from the UBS analyst Keith Seigner. The analyst has upgraded the stock rating from “neutral” to “buy.” The target price is raised to $87 from the initial target price of $80. The analyst company has also increased the earning per share estimate for Starbucks Corporation (NASDAQ:SBUX) to $3.16 from $2.67. The EPS for year 2015 is encouraging with estimates of $3.11 from initial estimates of $2.65. It is a lucrative price target and investors should not miss the chance to start accumulating the stock.

Forget The Past

There are many investors who might be wary of the stock’s performance till this date. But they can forget the weakness in the stock and can look forward to UBS analysts’ upgrades. The analysts highlighted the coffee house’s expansion into other outlets. Starbucks Corporation (NASDAQ:SBUX) is taking all the required efforts to enhance the traffic to offset the lower store sales in its America’s unit. It can maintain the same store sales progress rate at 5% in the region. It will be slightly lower than the last quarter.

The Addition Of Products

Starbucks Corporation (NASDAQ:SBUX) wants to enhance the traffic in the evening time. It is looking to include the wine in its product range to increase the customer traffic in the evening. It is looking to bring in alcoholic beverages in more than 40 locations across the country. The company wants to implement the plans by the end of the year. The main focus is to focus on both the alcoholic and non-alcoholic beverages apart than coffee. It is set to benefit from its purchase of Teavana. It is the time for the company to move back to the growth track.

Published by Benjamin Roussey

Benjamin Roussey is from Sacramento, California. He has two master’s degrees and served four years in the U.S. Navy. His bachelor’s degree is from CSUS (1999) where he was on a baseball pitching scholarship. His second master’s degree is an MBA in Global Management from the University of Phoenix (2006). He has worked for small businesses, public agencies, and large corporations. He has lived in Korea and Saudi Arabia where he was an ESL instructor. Benjamin spends his time in between Northern California and Cabo San Lucas, Mexico, committing himself to his craft of freelance and website writing. http://www.facebook.com/ben.rouss