Wall Street PR

Showmars Hospitality Group Chooses PAR Technology Corporation (NYSE:PAR) For Cloud-Based Brink POS Software

PAR Technology Corporation (NYSE:PAR) announced that it will supply the Showmars Hospitality Group with its cloud-based Brink POS Software, to help them in their initiative of expanding.

Showmars Hospitality Group settled on PAR because of their reputation in the industry and brand loyalty. Their cloud-based Brink software is also more compliant making it easy to integrate into the firm’s processes.

PAR will provide the company with better solutions for its business efficiency by enhancing the relationship between employees and customers. This will lead to growth of customer base and loyalty for its facilities spread in more than 30 locations. The POS Technology/ BB&T Merchant Services LLC, a software provider, facilitated the implementation process which was smooth and amazing to the management of Showmars Hospitality Group.

The Showmars Hospitality Group which has been operating for more than 30 years serves a broad range of customers and it is renowned for a wide range of quality hospitality products, exceptional customer experiences and splendid value.

The new technology therefore will improve the company’s business effectiveness through better ordering and reporting systems that allows for customer feedback and incentives. For instance, managers will easily access their feedbacks and report more closely making them to focus on their core activities unlike in the past when they would move physically across units for response.

The General Partner of Showmars Hospitality Group, Dean Peroulas acknowledged that they have started receiving incredible comments from their managers, and operational staff. With multiple facilities, the company will utilize the software to scrutinize the problems to customize possible solutions and make changes to improve the customer processes.

Paul Rubin, the Chief Strategy Officer, of PAR praised the company for taking the initiative to adapt the Brink technology. With major plans to spread out its facilities beyond Charlotte, Showmars Hospitality Group is expected to grow its business efficiency and increase their customer base.

Today, every organization must invest in innovative systems and platforms that will help them remain relevant in the dynamic business environment. Showmars Hospitality Group has chosen the right path for success in hospitality industry.

Published by Benjamin Roussey

Benjamin Roussey is from Sacramento, California. He has two master’s degrees and served four years in the U.S. Navy. His bachelor’s degree is from CSUS (1999) where he was on a baseball pitching scholarship. His second master’s degree is an MBA in Global Management from the University of Phoenix (2006). He has worked for small businesses, public agencies, and large corporations. He has lived in Korea and Saudi Arabia where he was an ESL instructor. Benjamin spends his time in between Northern California and Cabo San Lucas, Mexico, committing himself to his craft of freelance and website writing. http://www.facebook.com/ben.rouss