Boston, MA 05/07/2014 (wallstreetpr) – Sandisk Corporation (NASDAQ:SNDK) has eventually introduced its 128GB microSD card in India. In so doing, the company expects to capture the opportunity in one of the world’s fastest growing economies. In any case, India is already on the radar of many technology companies especially phone makers.
India is becoming a big market for smartphones. Smartphone are becoming an important part of the everyday life. However, the limited internal memory of smartphones has come with the demand for higher memory capacity. As such, Sandisk believes its high capacity memory card that debuted earlier this year at the World Mobile Conference in Barcelona will answer the need of many mobile users around the world and India in particular.
The card will sell in India for Rs 9,999 ($167). Though the price is almost that of the average smartphone in the market, the card provides almost if not more than double the internal memory found in high performance smartphones nowadays. As such, users will enjoy the increased ability to store songs, capture HD videos and photos without worrying about phone memory.
A 128GM SD card can store more than 16 hours of HD videos, 3,200 photos and up to 7,500 songs. And besides these benefits, it also delivers twice the speed that the ordinary microSD cards offer.
Software support
Sandisk Corporation (NASDAQ:SNDK) announced that its India consumers as the rest of the market will enjoy enhanced app storage support using the new high capacity memory card. The card is integrated with SanDisk Memory Zone app and a new feature known as OptiMem that allow easily and automatic transfer files from the internal memory of the phone into the SD card.
Supported phones
The new SD card that boasts the highest card memory in the world supports almost the entire range of Android phones from Samsung Galaxy S5 to HTC One M8 and more. Android, Google Inc (NASDAQ:GOOG)’s mobile operating system, is the most popular mobile OS and Sandisk Corporation (NASDAQ:SNDK) believes that targeting this market is strategic to its revenue growth strategy.
