Boston, MA 09/26/2014 (wallstreetpr) – According to reports, Nova Lifestyle Inc (NASDAQ:NVFY) has decided to enter into a franchise partnership deal with Ablejoy, in order to expand its network in China. NVFY is one of the very well-known manufacturers, innovative designer and distributor of modern Lifestyle furniture. It has been looking forward to exploring a lot of opportunities to expand its network.
Insights of franchise agreement:
Nova Lifestyle Inc (NASDAQ:NVFY) has signed a franchise agreement with Ablejoy, which will allow it to access over two hundred retail stores from the network of Ablejoy. It’s not been that long since; NVFY started shipping its material to Ablejoy. As the company has finished all the initial formalities; therefore, it will not stop from supplying current and future franchise stores. According to Jeffrey Wong, Co-Founder and CEO of Nova Lifestyle Inc (NASDAQ:NVFY), this partnership would help the company to spread its roots in Chinese market, which was considered as one of the fastest growing markets in the world. It would let the company be a part of the domestic market and understand the local trends. He noted that the main objective of Nova Lifestyle Inc (NASDAQ:NVFY) was to increase its profitability through growing its sale and development activities. The company would continue to grow in other parts of the world as well for the fulfillment of that objective.
When it comes to Ablejoy, it is located in Suzhou City in Jiangsu and known as one of the largest and most experienced franchise operators in China. It was founded in 1996 and within the eighteen years of existence, it has grown its network extensively in all parts of the country. It has a strong financial base and amazing philosophy of ‘customer first,’ with the help of which it has established itself as one of the best name-brand furniture franchise operators in China. Both the companies are delighted to come together and grow further.