Boston, MA 01/07/2013 (wallstreetpr) – Groupon Inc (NASDAQ:GRPN) is having 2 percent of its stock or 13.8 million shares being offered for sale by LivingSocial Inc, the company that it bought TicketMonster from. In the acquisition deal for TicketMonster which closed last week, the two companies agreed to $260 million cash and stock transaction. As such, Groupon paid $100 million in cash and agreed to transfer $160 million worth of stock to LivingSocial to seal the deal.
LivingSocial is now selling its total holding in Groupon Inc (NASDAQ:GRPN) to help it fund stability of core business in the U.S. This seemingly hurried sell of stock by LivingSocial doesn’t come a surprise because the company had indicted that it would not hold on to Groupon Inc (NASDAQ:GRPN) stock.
Groupon Inc (NASDAQ:GRPN) will not receive any proceeds from this stock offering. Groupon currently has about 667 million shares outstanding.
Way forward
Groupon Inc (NASDAQ:GRPN) has transformed itself over the past year, adding more subscribers and merchants to its network. The company has also made acquisitions to boost the range of its deals and discounts offering. Analysts have of late been commenting positively on the stock as it turns five years even when no one believed it would be around for more than a year.
The stock is currently in good standing. Its mobile approach to daily deals is paying off and even its acquisitions have been able to add a lot of reputation value to its profile. The problem that Groupon Inc (NASDAQ:GRPN) had to deal with over the years was the perception that it was a passing cloud, a sort of a company without a clear future.
The opportunity for the company is that more and more people are turning to transacting deals online and more so through their mobile devices. And this is an area where Groupon Inc (NASDAQ:GRPN) already thrives.
Opportunity
Investing in Groupon Inc (NASDAQ:GRPN) now is a good opportunity for those pursuing long-term gains. The company has laid solid ground for its growth which including expanding user-base, offer variety and efficient business model.
