Naked Brand Group Inc (NASDAQ:NAKD) subsidiary unit Comfortably You, LLC, reported the roll out of its exclusive loungewear, sleepwear and intimates lifestyle collection, named Comfortably You™, will be broadcasted on The Home Shopping Network. The four hour-long episodes were hosted by Sara Allard, who is the daughter of Naked Brand CEO and Chief Creative Officer, Carole Hochman. Allard was Creative Director of the known Carole Hochman Group for more than 15 years and advanced the branding and marketing for both Naked and Comfortably You™.
The details
Created for the trendy woman looking for fashionable and comfortable styles that can be worn around the home and in the bedroom, the debut collection of Comfortably You™ will showcase casual wear styles and eight sleepwear comprising a robe set, t-shirt and night gown, and separates comprising a yoga pants, jacket and bralette.
All styles will be offered exclusively on The Home Shopping Network in a collection of solid colors and trendy prints in different sizes, all priced under $60. Manufactured and designed by Hochman and her team, the collection will showcase caressa fabric to offer the premium soft feeling with relaxed garment care that covers beautifully around silhouette.
Comfortably You is a subsidiary firm of Naked Brand, a unique inner lifestyle and fashion brand, and a leeway of the core Naked trademark philosophy of being permitted to be yourself and feel relaxed in your skin.
The brand ideal is related to shedding the covers of the day and allowing the stresses and pressures of daily lives. Its brand promise is about offering the optimal fit, function and feel in the essential, intimate garments wear closest to skin, under clothes, or at home where they sleep and relax. As a leading brand, Comfortably You intends to bring modern, lounge, inner wear and affordable sleep that is extraordinarily comfortable and elegantly simple.
