Boston, MA 01/07/2013 (wallstreetpr) – Apple Inc. (NASDAQ:AAPL) is the latest tech company that is coming under fire for having a male-dominated board. Furthermore, the company only has a single woman in its top ranks. This arrangement does not go down well with some institutional investors in the stock.
It is important to take a look at the possible impact that inclusion of more women in the company’s top decision making organs could have in its performance. Inclusion of women in positions of prominence is gaining currency in the corporate world, it is no wonder that General Motors Company (NYSE:GM) recently announced Ms Mary Barra its incoming Chief Executive.
As for the case of Apple Inc. (NASDAQ:AAPL), there are potential benefits in bring more women in its board and including many of them in its top ranks. In a society where people are becoming increasingly sensitive to women issues, it is only better for the company to show that it also has the same concern.
It is also said that companies which put women in positions of prominence end up with better performance compared to their male dominated counterparts. Apple Inc. (NASDAQ:AAPL) would need to try this out to see if it can boost its declining sales.
Apple Inc. (NASDAQ:AAPL) needs to boost its performance in any way possible. The company is increasingly coming under pressure from rivals such as Samsung Electronics and other cheap smartphone makers mainly from China. It would be good for the company to consider more women in its top ranks and perhaps use that as a marketing tool to tout itself as caring company.
Corporate image
The company is already doing well by ensuring that its suppliers meet the set labor requirements for their various jurisdictions. This is part of the distinction which the company enjoys. Moreover, Apple Inc. (NASDAQ:AAPL) is in support of clean energy which is benefiting it a lot in terms of corporate image.
Apple Inc. (NASDAQ:AAPL) gained 0.55 percent on Monday to close at $543.93 per share.
