HIGH PERFORMANCE (OTCMKTS:TBEV) has started the official online sales of its High Performance sports beverages in this month on Amazon.com. The company reported in August that it completed the initial bottle test run of 60,000 High Performance Sports Drink. The pre-orders for Performance Punch were started on the official website in last week of August. The customers need to access the site, click on order icon and then fill the information in pre-order segment to place the order.
The significance
High Performance has taken a well calculated decision to offer its sports beverages on Amazon.com. For record, it is the largest internet based retailer giant in the U.S. with main office in Seattle. As per the deal, the online retailer will be looking after all the activities like marketing, sales, shipping and payment related activities of all beverages on its website, and also on the company’s market page. Once the company settles with the distribution process within the U.S., it will look to expand the product reach into the international market. For the purpose, it intends to sign the deal with Amazon.
The highlights
In order to give shipping benefits to the customers, HIGH PERFORMANCE (OTCMKTS:TBEV) had priced the beverages for $35.99 for twelve bottle case. The online retailer has the plan of no shipping charges only when the order price is above $35. By setting this price, High Performance attracts more and more consumers to purchase its products. It is a kind of promotional tactic used by the company so as to increase the sales.
In last trading session, the stock price of High Perfo
rmance plunged more than 47% to close the trading session at $0.00100. The decline came at a massive share volume of over 1 billion compared to monthly average share volume of 117.36 million. After the sharp drop, the market cap of TBEV stands at 4.28 million.
