Boston, MA 09/25/2014 (wallstreetpr) – According to reports, GrubHub Inc (NYSE:GRUB) and YP have entered into a partnership deal in which YP’s customers will be able to place online and mobile orders through GRUB’s platform. YP is a well-known go-to local search destination that provides services to more than 80 million people across the America. GRUB is the leading mobile and online food ordering company of the country.
Insights of YP-GRUB partnership:
GrubHub Inc (NYSE:GRUB) has listed numerous restaurants from all over the U.S in its system. Once the deal is activated, YP’s flagship consumer brands will integrate GRUB’s restaurant listing. It will allow all the YP customers to explore wide range of restaurants and place order right from their mobile or computer. The GRUB restaurant listing will be done on popular platforms such as YPSM app and YP.com. YP is one of the largest local search providers of the country and with the help of GRUB’s data, it will be able to serve its customers with 100% efficacy.
Darren Clark, CTO at YP, told the reporters that the entire management of YP was excited to explore limitless opportunities after entering into a deal with GrubHub Inc (NYSE:GRUB). He also said that no YP customer would have to leave YP in order to place food order as he/she would get access to a large database of restaurants across the country. The prime objective of YP is to provide top-notched services efficiently to local individuals and communities and the deal with GRUB brings the company one step closer to its objective. YP wants to ensure that local communities grow and succeed in every possible aspect; hence, it would be able to work on its mission with the help of GRUB.
Clark also stated that all the YP users would now be able to place food orders at their desired restaurants by visiting YP.com or YPSM app for iOS or Android. It would not take more than a few minutes to finish the order, which would save their time and efforts.
