Boston, MA 06/24/2014 (wallstreetpr) – Groupon Inc (NASDAQ:GRPN) on June 23, 2014 launched a special deal for entry into John Ball Zoo in Grand Rapids, which is said to be the most renowned local summer holiday destination.
Entry in two options available
Groupon made the entry available in two different options-
- Admission for Two People at $12
- Admission for Four People at $24
People may check this deal at the official website of the company under the “Deals” section at this link- www.groupon.com/deals/john-ball-zoo. John Ball Zoo is an educating and engaging destination which makes it a preferred choice for a lot of families.
Groupon’s Initiative for zoo’s charitable program, JUMP
The John Ball Zoo’s charitable program called JUMP has been into place since 17 years. It offers entry to those families and children who are in need. Groupon Inc (NASDAQ:GRPN), in this regard, declared that if 100 tickets were purchased from the site through this deal, the company would donate $500 to this charitable program of John Ball Zoo.
Through the JUMP initiative of the Zoo, more than 36000 economically unprivileged families and children residing in Ottawa and Kent are given free access to the zoo complex. JUMP is the privately funded program.
Groupon’s online strategy through competitive deals
It is important to note that as a part of its online strategy, the company offers a range of attractive deals for the shoppers. In the holiday season, Groupon offers special deals on the selected assorted destinations through its section called Groupon Getaways.
With this strategy, Groupon Inc (NASDAQ:GRPN) redefines the way a small business can attract, interact and retain the customers by offering deals at just the right time.
About John Ball Zoo
The John Ball Zoo houses over 2000 animals from 5 different continents of the world. It has over 250 varied species of birds and animals. It is Michigan’s fourth most-attended cultural facility. In the year 2013, the Zoo attracted 470000 visitors. The John Ball Zoo has an economic impact of $30000000. Apart from this, the Zoo takes part in the 24 different Species Survival Plans as well.
