Wall Street PR

Groupon Inc (NASDAQ:GRPN) Can Play A Significant Role in Apple Pay Launch

Boston, MA 09/11/2014 (wallstreetpr) – Apple Inc. (NASDAQ:AAPL) launched its new iPhone once again, that too in two different variants this time. Along with mobile device, it also announced the launch of iWatch, which is one of the well-awaited tech products in today’s time. One thing that amazed everyone was the introduction of New payment system in iPhone. As per the reports, Groupon Inc (NASDAQ:GRPN) played a significant role during the launch of iPhone6 and iPhone6 plus, and now it can play an important role even in the Apple Pay launch next month.

Insights of the deal:

According to the information revealed by Groupon Inc (NASDAQ:GRPN), it is all set to join hands together with Apple Inc. (NASDAQ:AAPL) and become a part of the group of companies that will support Apple Pay service. Some of the other names that have already given their approval include Staples, Macy’s, Panera, Target, Subway, McDonald’s and a host of other retailers as well. The Apple Pay will be launched officially next month. According to Eric Lefkofsky, CEO GRPN, “Bringing Apple Inc. on board is an amazing experience, it will be easier for you to find what’s best around you without any hassle.” He further added that GRPN had become one of the largest mobile e-commerce platforms in the world with around 92 million app downloads and 50% of the transactions taking place on mobile devices.

GRPN is already one of the 25 most downloaded apps on Apple Store. It is very popular in U.S., and the best evidence of it can be GRPN’s popularity in the e-commerce segment. When it comes to various mobile commerce platforms in U.S., GRPN is even ahead of Amazon and eBay which certainly puts it in a must have list of everyone. Due to its strong presence in the mobile segment, RBC Capital upgraded Groupon Inc (NASDAQ:GRPN) a few days back. The management of GRPN is very excited about company’s deal with Apple Inc. (NASDAQ:AAPL) and looking forward to next month’s official launch of Apple Pay.

Published by Benjamin Roussey

Benjamin Roussey is from Sacramento, California. He has two master’s degrees and served four years in the U.S. Navy. His bachelor’s degree is from CSUS (1999) where he was on a baseball pitching scholarship. His second master’s degree is an MBA in Global Management from the University of Phoenix (2006). He has worked for small businesses, public agencies, and large corporations. He has lived in Korea and Saudi Arabia where he was an ESL instructor. Benjamin spends his time in between Northern California and Cabo San Lucas, Mexico, committing himself to his craft of freelance and website writing. http://www.facebook.com/ben.rouss