Boston, MA 09/25/2014 (wallstreetpr) – According to reports, Dunkin Brands Group Inc (NASDAQ:DNKN) is looking forward to expanding its business in Mankato and Minneapolis areas through franchisees’ recruitment. DNKN is one of the largest and most preferred everyday food store in America for coffee and baked goods items. The company has planned to open several branches in greater Duluth area over the coming years.
Insights of DNKN’s plans:
The market has become way more competitive than ever before. Quite a few large players are acquiring other food businesses in order to expand their business across the country and in different parts of the world. Among such stiff competitive situation, Dunkin Brands Group Inc (NASDAQ:DNKN) has planned to go forward with franchise concept, which is very popular in the local area. There will be an informational franchising webinar held on coming Wednesday in order to announce the objective behind this concept and opportunities for people to become business partners.
The current expansion announcement is one of the steps taken by company to strategically grow its business with an objective to have more than 15,000 Dunkin’ Donuts restaurants across the nation. Dunkin Brands Group Inc (NASDAQ:DNKN) has also decided to give a few attractive offers to local people who want to become business partners with it. These offers include reduced royalty fees for next three years and up to $10,000 support in local store marketing for those stores that achieve certain milestones.
The company is looking for well qualified candidates with experience in real-estate, operations and food service, who can maintain the brand image of Dunkin Brands Group Inc (NASDAQ:DNKN) effectively. According to Grant Benson, Vice President and CFE of global franchising and business development at DNKN, those who accept the business offer, will become part of a world class organization. It has almost 95% of its brand recognition in U.S. alone with a potential to grow in other countries as well.
