Wall Street PR

Amazon.com, Inc. (NASDAQ:AMZN) Takes Help of Twitter Inc (NYSE:TWTR) For Shopper Wishlist

Boston, MA 09/25/2014 (wallstreetpr) – The e-commerce giant Amazon.com, Inc. (NASDAQ:AMZN) has decided to take help of Twitter Inc (NYSE:TWTR) for adding wish-lists and products in the least possible time. The company launched its hashtag #AmazonWishlist on Wednesday with an objective to reach maximum users in a limited time. The company is trying several ways out to get popular on TWTR. It’s not the first company that has taken help of social media platforms like TWTR or Facebook Inc., as this type of marketing is trending these days.

How things will work-out for ANZN:

As per the information shared by the company, its hashtag is connected with wish-list making tool. All those AMZN customers who want to use this service will have to connect their Twitter Inc (NYSE:TWTR) account with Amazon.com, Inc. (NASDAQ:AMZN) and then reply with #AmazonWishlist to all the tweets with product links. As soon as the customer does that, the item is added to his wish-list. He also gets a confirmation mail from AMZN and also a reply tweet from @MyAmazon account. The company said that TWTR had been popular among AMZN users for a long time. Wish-list concept is getting very popular nowadays, even last year one out of every three AMZN customers used it.

Along with hashtag concept, Amazon.com, Inc. (NASDAQ:AMZN) also announced ‘save-a-photo’ feature which would allow the customers to take photos and save it to the wish-list. It’s not the first social media initiative to promote sales and services that AMZN has taken this year. Earlier it launched #AmazonCart hashtag service, with the help of which users could add items to their cart with a simple tweet. It’s a social-media dominated era, and AMZN understand this fact very well. If everything goes with the same pace in the future as well, then soon customers will be able to buy a product from Twitter Inc (NYSE:TWTR) with the help of a tweet.