Boston, MA 05/09/2014 (wallstreetpr) – Zumiez Inc. (NASDAQ:ZUMZ) has a practice of updating investors, analysts and all other interested parties about its monthly sales progress. The practice helps to disseminate information about the company’s performance on a regular basis so that its watchers can keep tract and make informed investment decisions based on the provided data.
However, the practice of monthly performance update is also common amount companies managing a turnaround, and some discontinue the practice as soon as they realize their operations have stabilized. For Zumiez Inc. (NASDAQ:ZUMZ), updating the market about its monthly progress is like second nature.
Glittering April sales
Zumiez Inc. (NASDAQ:ZUMZ) experienced strong sales in the month across its product portfolio. The month gained support mainly from the fact that Easter fell on the month compared to March in the previous year. Therefore, for the 4-week duration ended May 3, the company realized 18 percent increase in sales to capture $51 million in the month. That compared with sales of $43 million for the 4-week duration ended May 4, last year.
Same store sales
For a retailer, same store sales metrics is highly regarded. Therefore, Zumiez Inc. (NASDAQ:ZUMZ) reported more than 8 percent increase in same store sales in April, compared with 5 percent increase in the same month a year ago.
Combined, March and April sales this year were up 1.7 percent. The company linked the gains to strong management execution and store expansion.
The company provides specialty action sports apparel that include footwear, accessories and equipment. The company operates stores in the U.S., Canada and Europe. As of May 3, the company reported operating 558 stores with 515 of the stores in the U.S., 29 stores in Canada and 14 stores in Europe. The company had 434 stores operating as of January 28, 2012.
As is already evident, the company has been increasing its store presence to meet customer demand and achieve revenue growth. Zumiez Inc. (NASDAQ:ZUMZ) has achieved both with remarkable success over the past two or so years.
