{"id":78951,"date":"2023-09-12T02:00:51","date_gmt":"2023-09-12T06:00:51","guid":{"rendered":"https:\/\/cablemanpro.com\/wallstreetpr\/why-joe-bidens-plan-to-watermark-ai-generated-content-may-be-next-to-impossible-78951"},"modified":"2023-09-12T02:00:51","modified_gmt":"2023-09-12T06:00:51","slug":"why-joe-bidens-plan-to-watermark-ai-generated-content-may-be-next-to-impossible","status":"publish","type":"post","link":"https:\/\/cablemanpro.com\/wallstreetpr\/why-joe-bidens-plan-to-watermark-ai-generated-content-may-be-next-to-impossible-78951","title":{"rendered":"Why Joe Biden’s plan to ‘watermark’ AI-generated content may be next to impossible"},"content":{"rendered":"
\n

After a\u00a0meeting with executives<\/a>\u00a0from key AI technology firms, including Amazon, Google, Meta, Microsoft, and OpenAI,\u00a0President Biden announced\u00a0that the companies had agreed to four commitments. These range from best practices, such as enhancing system security and product testing, to the \u2018moonshot\u2019 goals of watermarking AI content and using AI to solve critical societal challenges in areas like health care.<\/p>\n

While solving societal challenges is aspirational, watermarking AI-produced content may be challenging.\u00a0It also raises questions regarding what constitutes \u2018AI generated<\/a>\u2019 and whether the government should push technology providers to label content produced using their tools.<\/p>\n

Watermarking is inherently tricky, and the techniques vary by medium.\u00a0In many cases, they rely on a\u00a0shared secret, such as a\u00a0textual pattern,\u00a0list of special\u00a0words, or watermarking\u00a0location or pattern in a file, between the developer and those who make tools to detect the developer\u2019s watermark. <\/p>\n

If this secret becomes more widely known, either due to a leak or it being reverse-engineered, AI users who wish to remove the watermark\u00a0can readily do so. <\/p>\n

WHAT IS ARTIFICIAL INTELLIGENCE (AI)?<\/strong><\/a><\/p>\n

For some watermark technologies, simply moving the output to an analog medium and back (such as displaying it on a screen and recording it from there) is all that is required to remove the watermark. Incorporating watermarking into open-source products can be particularly difficult due to the ability of users to\u00a0remove or disable watermarking functionality\u00a0in the application\u2019s publicly available code.<\/p>\n

While some of these techniques will require programming knowledge<\/a> and make them\u00a0difficult to remove, for average users, it would seem to be only a matter of time until someone or some group makes a tool to do this automatically. <\/p>\n

State actors will likely be able to source tools that don\u2019t include watermarking functionality \u2013 or will have the capability to remove it \u2013 limiting the efficacy of including it to identify nation-state-sponsored misinformation campaigns.<\/p>\n

BIDEN FLOATS NEARLY $20M IN PRIZES FOR AI TOOLS THAT SECURE US COMPUTER CODE<\/strong><\/a><\/p>\n

An alternate approach of\u00a0signing content that is sourced from cameras\u00a0as legitimate has been proposed. However, this is readily overcome too. Not only is there a risk of the signing technology being compromised, but there is also the comparatively easy approach of simply using a signing camera to take a picture or video of content off a screen. Whether identified by the absence of a watermark or the presence of a digital signature, this content \u2013 which may still be an AI-generated fake \u2013 will have greater credibility.<\/p>\n

In addition to the problems with the watermarking technologies, there are also issues on the detector side. One key challenge is that AI content detectors won\u2019t know what AI tool was used to create them, so they\u2019ll have to check them against multiple watermarking technologies and use other techniques to try to identify content generated using AI tools that don\u2019t watermark or content where the watermark has been removed. <\/p>\n

INSTAGRAM LABELS WOULD IDENTIFY META AI-GENERATED IMAGES: REPORT<\/strong><\/a><\/p>\n

Problematically, these tools can ensnare legitimate content. For example, a recent study showed that they\u00a0incorrectly detected almost all text written by non-native English speakers\u00a0as AI-generated.<\/p>\n

Watermarking also won\u2019t prevent humans from using an AI tool to do background research or to generate an outline or text that a human paraphrases. It is also problematic because it may mark content co-created by a human and AI as AI-generated, diminishing the recognition of the human creator\u2019s contribution to the work.\u00a0<\/p>\n

CLICK HERE FOR MORE FOX NEWS OPINION<\/strong><\/a><\/p>\n

While it is important to identify fakes <\/a>\u2013 and attempts to manipulate viewers and readers \u2013 government regulation in this area is inherently problematic and raises key First Amendment questions. <\/p>\n

More practically, it is unlikely that regulations will be able to keep up with technological progress. This means they may be ineffective at producing their desired goal and impair technological innovation. Whether promulgated by legislation, agency rulemaking or technology provider agreement, regulation in this area must be agile to be effective and unharmful. Unfortunately, this is not typically the case.<\/p>\n

Source credibility is one potential non-technological solution to this problem.\u00a0Before social media and ubiquitous camera phones, the public relied on journalists to collect the news and editors to regulate journalists\u2019 conduct.\u00a0While there have been\u00a0notable\u00a0lapses, these are exceptions and not rules. Because content producers rely on public trust, they have an inherent interest in maintaining it \u2013 by vetting all content they publish.<\/p>\n

Despite the auspiciousness of a White House announcement<\/a>, AI watermarking will be technologically difficult. At best, it will be a spy-versus-spy battle between\u00a0developing watermarking techniques\u00a0and\u00a0getting around them. The president’s plan to use AI to tackle societal issues in areas such as medicine and environmental protection seems more achievable than implementing watermarking.<\/p>\n

\u2014Jeremy\u00a0Straub\u00a0is an associate professor in the North Dakota State University Computer Science Department, a Challey Institute Faculty fellow, and the director of the NDSU Institute for Cyber Security Education and Research. The author’s opinions are his own.\u00a0<\/i><\/p>\n<\/div>\n

Source – https:\/\/www.foxnews.com\/opinion\/joe-biden-plan-watermark-ai-generated-content-impossible <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

After a\u00a0meeting with executives\u00a0from key AI technology firms, including Amazon, Google, Meta, Microsoft, and OpenAI,\u00a0President Biden announced\u00a0that the companies had agreed to four commitments. These […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"twitter_2902945987_2902945987":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[16563],"tags":[],"stock_ticker":[],"class_list":["post-78951","post","type-post","status-publish","format-standard","hentry","category-market-news","entry"],"acf":[],"yoast_head":"\nWhy Joe Biden's plan to 'watermark' AI-generated content may be next to impossible - Wall Street PR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cablemanpro.com\/wallstreetpr\/why-joe-bidens-plan-to-watermark-ai-generated-content-may-be-next-to-impossible-78951\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Joe Biden's plan to 'watermark' AI-generated content may be next to impossible - Wall Street PR\" \/>\n<meta property=\"og:description\" content=\"After a\u00a0meeting with executives\u00a0from key AI technology firms, including Amazon, Google, Meta, Microsoft, and OpenAI,\u00a0President Biden announced\u00a0that the companies had agreed to four commitments. 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