{"id":74431,"date":"2023-07-25T03:02:17","date_gmt":"2023-07-25T07:02:17","guid":{"rendered":"https:\/\/cablemanpro.com\/wallstreetpr\/elon-musks-x-branded-twitter-does-nothing-to-solve-his-much-bigger-problems-74431"},"modified":"2023-07-25T03:02:17","modified_gmt":"2023-07-25T07:02:17","slug":"elon-musks-x-branded-twitter-does-nothing-to-solve-his-much-bigger-problems","status":"publish","type":"post","link":"https:\/\/cablemanpro.com\/wallstreetpr\/elon-musks-x-branded-twitter-does-nothing-to-solve-his-much-bigger-problems-74431","title":{"rendered":"Elon Musk\u2019s X-branded Twitter does nothing to solve his much bigger problems"},"content":{"rendered":"
\n

I like birds, but they\u2019ve just been X\u2019ed out of existence.<\/p>\n

And it\u2019s not just me. Millions of Twitter users yesterday<\/a> found the troubled social media site rebranded with an X.<\/p>\n

Let me ask this question: Is there one person who has somehow resisted Twitter\u2019s charms who will now join because of the letter logo?<\/a><\/p>\n

I don\u2019t think so.<\/p>\n

TWITTER USERS UP IN ARMS AFTER MUSK’S ‘X’ NAME CHANGE: ‘RIP TWITTER’<\/strong><\/a><\/p>\n

This is purely a reflection of Elon Musk\u2019s ego. The birds were conjured up by Twitter\u2019s original founders. Musk has long been fascinated by X, and wants to turn his X site into an Everything App \u2013one dealing with payments, banking, video and communications<\/a>.<\/p>\n

As someone who has not successfully run either an electric car company or a space rocket outfit, who am I to say that Musk can\u2019t pull this off?<\/p>\n

But I do know this: It would make more sense to become X when some of those services are ready, rather than just at some point in the hazy future.<\/p>\n

Besides, having lost half the company\u2019s advertising revenue since buying the place for $44 billion, Musk has much bigger problems to worry about than a symbolic name change.<\/p>\n

I have generally been a supporter of Musk\u2019s free-speech approach to Twitter, in marked contrast to most of the media, as well as those on the left, who view him as an ultra-conservative force for evil.<\/p>\n

But I\u2019ve been disappointed by some of his erratic behavior, such as picking petty fights with people and restoring suspended accounts of those who appeal to him personally. I see him as a right-leaning guy \u2013 he voted for Democrats for president through Joe Biden<\/a> \u2013 who loves the traffic his provocative posts generate.<\/p>\n

Of course there have been lots of glitches since Musk laid off more than three-quarters of the staff \u2013 that would seem a higher priority than picking the right letter of the alphabet.<\/p>\n

“Soon we shall bid adieu to the twitter brand and, gradually, all the birds,” Musk tweeted Sunday.<\/p>\n

CONSERVATIVES BLAME PRESS FOR BIDEN\u2019S \u2018UNCLE JOE\u2019 IMAGE, BUT IS THAT FAIR?<\/strong><\/a><\/p>\n

Reaction was, well, rather negative. As reported by the Washington Post, sci-fi author John Scalzi tweeted: “I\u2019ve been reluctant to leave Twitter entirely, but I have to tell you I won\u2019t have a problem leaving X.”<\/p>\n

Ben Parr, president of marketing firm Octane AI, tweeted: “Looking forward to Elon stans<\/a> explaining to me how destroying a universally-recognizable brand is a smart business decision.”<\/p>\n

I actually think Musk\u2019s worst decision was to require users to pay $8 a month for services that had previously been free, rather than for expanded benefits. (I recently signed up so I could keep posting on the @MediaBuzzFNC account, but that has been a minor fiasco.)<\/p>\n

The biggest blow, though said to be temporary, was that users couldn\u2019t scroll through more than 600 tweets \u2013 not necessarily clicking on any \u2013 without paying to become<\/a> verified members.<\/p>\n

The main reason folks join Twitter is so they can feel plugged into the news, political and cultural debates, and follow the conversations among prognosticators they like (or dislike). Yeah, I know some just care about the likes of Kim Kardashian, but without Twitter as a breaking news magnet, it loses its reason for being.<\/p>\n

CARDINALS TAKE JAB AT ELON MUSK OVER TWITTER REBRAND: ‘WE LIKED THE BIRD BETTER’<\/strong><\/a><\/p>\n

The X-rated version of Twitter comes just a couple of weeks after Mark Zuckerberg<\/a> launched his copycat version called Threads, open only to Instagram members.<\/p>\n

Threads drew a phenomenal 100 million members in just days, a setback for Twitter. But engagement has since plunged by 70% because the Meta chief rushed it out without such basic features as hashtags or the ability to find who to follow.<\/p>\n

I\u2019m also on Threads, and it\u2019s a friendly but underpopulated neighborhood that lacks the toxicity of Twitter, at least for now, but also the friction that comes with sharp disagreement.<\/p>\n

Twitter needs more than a name change. And if Elon Musk wanted to project a friendlier image, he could have named it XO.<\/p>\n<\/div>\n

Source – https:\/\/www.foxnews.com\/shows\/media-buzz\/elon-musks-x-branded-twitter-does-nothing-solve-much-bigger-problems <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

I like birds, but they\u2019ve just been X\u2019ed out of existence. And it\u2019s not just me. 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