Boston, MA 04\/08\/2014 (wallstreetpr) –\u00a0Investors in Ballard Power Systems Inc. (USA) (NASDAQ:BLDP)<\/b> have not seen profit from the company in the past two decades. But things are about to change as the company speaks strongly about its ability to abandon losses and enter profitability by end of this year, or even sooner.<\/p>\n
The $440 million market capped organization is involved in developing and marketing of fuel cells. Like most other fuel cells companies, anything resembling profit has been hard to come by for Ballard. The challenge that has been there for fuel cells companies is lack of popularity of the products they make and sell. Moreover, fuel cells technology was viewed as expensive and less efficient compared with other sources of alternative energy. However, the advancement in technology has eventually paid off for fuel cells companies. The technology is currently getting a great deal of market attention and orders can be seen trickling in.<\/p>\n
Diversified market<\/b><\/p>\n
In this environment, Ballard is finding success with deliveries to many parts of the world and serving a variety of markets. The company can be seen winning business in the public transportation, material handling equipment, data centers and telecoms industries. These are in addition to the auto industry.<\/p>\n
It is worth noting that Ballard Power Systems Inc. (USA) (NASDAQ:BLDP) has been trying to move away from dependency in auto industry for its fuel cells products. This has been happening because major automakers are not keen on producing fuel cells powered vehicles currently.<\/p>\n
As Ballard turns focus away from auto industry, the company is courting business contracts in materials handling industry where fuel cells have been found effective in powering forklifts. This is better explained by the recent move by giant retail operator Wal-Mart Stores Inc (NYSE:WMT) <\/b>to sign a multi-year contract for supply of forklift fuel cells for its six business sites.<\/p>\n
Reducing carbon footprint<\/b><\/p>\n
The concern over climate changes is pushing more companies to turn to green energy to power their plants. The increasing demand for green energy is seeing data center and public transportation operators turning to fuel cells to power their facilities. Telecoms operators are also increasingly turning to fuel cells to power their network antennas.<\/p>\n
To sum up the story<\/strong><\/p>\n With fuel cells technology gaining popularity and the need to cut on greenhouse emissions growing, Ballard Power Systems Inc. (USA) (NASDAQ:BLDP) and its peers in the fuel cells business are poised for long-term gains.<\/p>\n","protected":false},"excerpt":{"rendered":" Boston, MA 04\/08\/2014 (wallstreetpr) –\u00a0Investors in Ballard Power Systems Inc. (USA) (NASDAQ:BLDP) have not seen profit from the company in the past two decades. But […]<\/p>\n","protected":false},"author":32,"featured_media":16939,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"twitter_2902945987_2902945987":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[263],"tags":[2564,2305,801,1914],"stock_ticker":[],"class_list":["post-19023","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-ballard-power-systems-inc-usa-nasdaqbldp","tag-nasdaqbldp","tag-nysewmt","tag-wal-mart-stores-inc-nysewmt","entry"],"acf":[],"yoast_head":"\n